Friday, March 13, 2009

Franchise church

As I have looked at the church lately I have been guilty of making statements like, "denominations no longer matter". I believe this statement to be misleading. Here is why. Denominations really represent a system for doing church.

Catholic- the universal system at least until the reformation
Lutheran- the reformed system
Anglican - the English system
Methodist- the method system
Baptist- the only right system and any thing different is wrong and evil (tongue in cheek from a baptist)

People like systems just as they like McDonald's. No one eats at McDonald's because it is the best food, they eat there because they always get what they expect at a price that seems reasonable. And they brand kids at a young age by being fun (listen up church).

Church is the same thing. People want a system where they get an expected result. Denominations matter because as consumers (21st century church goers) we want a system that gives us the results we want. A place that sings the songs we like, preaches from the political ideology we enjoy. caries a coolness factor that we try to co-opt.

I am a pastor and my product is not Jesus but the church. We sell the church not because a building changes lives but because it allows people to come into contact with Jesus who has the power to change lives. Church should be a marketing campaign to bring people to the cross. A place where broken and hurt individuals can meet other broken and hurt individuals who are looking to the Great Physician for healing.

What does a successful franchise church look like? Andy Stanly, Craig Groeschel, Matt Chandler and many others have found ways of doing this that work with thier personality and draw people to Jesus.

What would my church franchise look like?

1 comment:

Marcus Goodyear said...

I'm not sure how I missed that you had this site.

Interesting idea that we sell the church in order to bring people to Jesus.

Lately, I'm less certain of the church's function. I keep coming back to eklessia and koinonia--but I'm not sure either of these work as selling Jesus.

In my hearts, I want the church to be an institution that loves God with heart, mind, soul, strength, and loves neighbors as themselves. I guess I'm not sure what that means really. It's not like we stop and help people who have been robbed all that much.